DTF (Direct to Film) printing is transforming the custom apparel industry with its ability to produce vibrant, long-lasting prints on cotton, polyester, blends, and even leather.

Unlike traditional methods like DTG or screen printing, DTF requires no fabric pretreatment, making the process faster and more cost-efficient. Whether you’re launching your first apparel business or upgrading your current setup, DTF offers unmatched versatility and scalability. With the right equipment and strategy, you can streamline production, improve quality, and tap into growing demand for custom products. In this guide, we’ll break down how DTF works, how to start a DTF transfer business, and how to choose the best printer for your goals.

What is DTF printing?

DTF, or Direct to Film printing, is a cutting-edge technology that allows you to transfer full-color designs onto a wide variety of fabrics, without the need for pretreatment. The process starts by printing your design in reverse onto a specialized PET film using DTF inks. Next, the design is coated with a hot-melt adhesive powder, which is then cured using a heat source. Once cured, the transfer is ready to be heat-pressed onto the final garment.

What makes DTF especially powerful is its flexibility. It works on cotton, polyester, blends, and even synthetic materials like nylon and leather. Unlike DTG printing, which performs best on cotton and requires pretreatment, DTF handles both light and dark fabrics with ease and delivers crisp, vibrant results that hold up over time.

For custom apparel businesses, this opens the door to producing everything from t-shirts and hoodies to caps, bags, and even shoes, all with a single setup.

Key advantages of DTF vs other methods

DTF printing stands out for its simplicity, versatility, and performance. Compared to screen printing, which requires multiple screens and messy setups, DTF is cleaner, faster, and more flexible for short runs. Unlike DTG (Direct to Garment), DTF doesn’t require fabric pretreatment, which reduces labor time and material costs.

Top benefits of DTF printing include:

• Works on light and dark fabrics
• Compatible with cotton, polyester, blends, leather, and more
• No pretreatment required
• Produces vivid, long-lasting prints
• Great for detailed, full-color designs

Whether you’re printing one shirt or one hundred, DTF gives you production power with minimal complexity, making it ideal for both startups and established shops.

How to start a DTF transfer business

One of the most profitable ways to enter the DTF space is by selling ready-to-press DTF transfers instead of printing directly onto garments. This business model allows you to serve print shops, small brands, and creators who need custom transfers fast—without investing in full-scale production.

Here’s what you need to get started:

1. Invest in a reliable DTF printer

Choose a DTF printer that offers consistent quality, efficient output, and is built for the volume you expect. Reliability is key for meeting tight deadlines and bulk orders.

2. Set Up an online store

Showcase your transfer designs with clear product photos and pricing. Use platforms like Shopify, Etsy, or your own website to reach customers and accept orders.

3. Market to print shops & small businesses

Target local print shops, Etsy sellers, and small brands that want to offer full-color designs but don’t have DTF equipment. Offer fast turnaround and custom services to build long-term partnerships.

4. Offer personalization & custom orders

Let your customers upload artwork or request personalized transfers. This increases the value of your service and attracts a wider range of buyers.

With low inventory requirements and growing demand, the DTF transfer business offers a scalable, low-risk entry into the custom printing industry.

Choosing the right DTF printer for your business

Selecting the right DTF printer is one of the most important decisions for your business. Your ideal setup depends on your budget, production volume, and long-term goals. Below is a breakdown of recommended options based on different business stages:

Small Businesses & Startups

• Epson F1070 hybrid DTG/DTF printer
  

This entry-level printer is perfect for beginners. It offers exceptional color output, supports both DTF and DTG printing, and features a compact design that fits well in small workspaces. If you're just starting out or working with smaller volumes, this hybrid model provides flexibility and affordability.

Growing print shops

• Epson F2270 hybrid DTG/DTF printer
  

Built for scale, this professional-grade printer offers faster production speeds and higher print resolutions. It's ideal for businesses with an established customer base looking to expand capabilities and reduce turnaround time. The hybrid functionality also allows you to offer both direct-to-garment and film transfers from a single device.

High-Volume production

• Otter Pro DTF All-in-One System
  

This advanced system is designed for serious DTF businesses. It includes automated powdering and curing systems, high-speed dual print heads, and continuous roll-fed film printing for nonstop production. If your business handles large orders or wholesale clients, the Otter Pro maximizes efficiency and output.

Choosing the right printer from the start ensures smooth workflows, consistent print quality, and scalability as your business grows. Always consider ongoing supply availability, support, and training when evaluating your options.

Frequently Asked Questions (FAQs)

• How much does it cost to start a DTF transfer business?
  

Startup costs typically range between $5,000 and $15,000, depending on your printer model, heat press, ink, film, adhesive powder, and design software. Entry-level setups are more affordable, while commercial-grade systems require more investment but offer higher output and efficiency.

• How does a DTF printer work?
  

DTF printers print your design in reverse on a special film using water-based DTF inks. Then, a layer of hot-melt adhesive powder is applied to the print, which is cured with heat. Once ready, the transfer is heat-pressed onto the fabric, creating a durable, vibrant image.

• What types of DTF printers are available?
  

DTF printers range from desktop models for small businesses to industrial-grade printers with automatic powdering, dual print heads, and continuous printing systems for high-volume production. Hybrid models like the Epson F1070 and F2270 also support both DTF and DTG printing.

• What is the best DTF printer for beginners?
  

The Epson F1070 is an excellent starting point due to its compact size, hybrid functionality, and ease of use. The Otter Pro is also beginner-friendly, especially for those planning to scale quickly or offer transfers commercially.

Conclusion

DTF printing is more than just a trend, it’s a powerful opportunity for entrepreneurs and print shops to deliver high-quality, full-color designs across a wide range of fabrics. Whether you're starting from scratch or scaling up, investing in the right DTF printer can transform your business by increasing efficiency, improving print quality, and opening new revenue streams.

At Joto Imaging Supplies, we offer industry-leading DTF printers, consumables, and expert support to help you succeed at every stage. Ready to take your business to the next level?

Explore our full line of DTF solutions today and start printing smarter.